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NEW Ash Gold Shades!
Discover care-infused color, delivering vibrant, long-lasting results with intense shine. Powered by our breakthrough ProArginine + ArganID System, which provides exceptional protection throughout the color process.
the new shade chartexplore our new ash gold shades
Watch our video tutorials and follow along with our step-by-step guide.
Professional Haircolor
Discover a complete range of care-infused haircolor products
 designed to support the professional in offering a wide variety of in-salon services
Education anytime, anywhere
Access inspirational and educational videos, plus self-guided learning on color theory, product application, our proprietary technology, and more. Ask our Color Experts about all things haircolor! Available for iOS and Android mobile and tablet devices.
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